Three cornerstones of streetwear segment and their common interests inevitably founded their latest fashion venture, Beginning of the End. Between the likes of Greg Johnsen, Sean Reverson and Dan Payne, the three boast accolades and accomplishments including the founding of Gourmet, Hall of Fame, Snafu, RockersNYC and Clarendon. With a solid foundation beneath them, the three strive to draw their respective influences and views into an interesting and fresh perspective which hits stores later this year with the debut of their 2008 fall/winter collection inspired by 1980’s dancehall imagery.
The interview can be found at hypebeast.com
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